Chrome by Loris Azzaro Cologne for Men Launched in 1997 by Lori Azzaro, Chrome evokes themes of manliness, strength, freshness, vitality, brio and energy. Chrome is a freshwater scent, it becomes complicated as it dries down, influenced by its 20% woody-tea and 15% marine notes. The blue juice contains notes of bergamot, bigarade, neroli, ginger, cardamom, mate, sandalwood, rosewood, ivy, lichen and hedione. Chrome's rounded square bottle was designed to create a time less image. A herringbone pattern appears on both the chrome cap and outer packaging.